To view the website, turn your 
We present several services that we provided for the company ZAO “Dobronom”: website development, service integration, and control panel setup. We decided to break down our work into several stages, each aimed at improving the performance of a specific part of the system, making the platform more convenient for the company and its clients, taking into account the peculiarities of three different store networks.
Once the main stages of work were completed, we continued to oversee the project, providing ongoing technical support. Now the platform operates smoothly and fulfills the main business objective of attracting more customers. Let us tell you how it all happened.
“ZAO Dobronom” is one of the largest companies in Belarus, encompassing three networks of grocery stores. The company approached us to ensure the functionality of its web resources.
Within the company, three main store networks are represented: “Kopeechka”, “Dobronom”, and “Mayak”. During the development process, the first website was dobronom.by. The main requirement in the development of this website was the implementation of the CMS Bitrix content management system.
*CMS Bitrix is a professional platform for website development and maintenance. It includes an extensive set of tools for promoting web projects.
For CMS Bitrix, a map was developed based on the Yandex Map API with the ability to load coordinates and information about the store’s operation. This functionality allows users to quickly find the nearest stores of the “Dobronom” network and plan routes to them.
Since the company pursues an active marketing policy, we decided to organize an interactive news section with the ability to attach text, images, and files.
Also, on this website, there is a separate section with the ability to download promotional flyers. This option is very important for the client, as “Dobronom” launches new promotional offers with discounts every month.
The website features an extensive section with information about the company. For those interested in finding employment in the “Dobronom” store network, there is an opportunity to submit an application.
To operate the website, we needed to integrate third-party systems.
*Jivosite is an online consultant, a service that provides communication with users through chat on the website, email, messengers, social networks, and applications.
*Cookieyes is a universal cookie file plugin that simplifies setting the user’s consent to the use of these files (usually a banner with “Accept” or “Decline” options that appears upon the first visit to the website).
After launching the dobronom.by website, we created two more resources: mayak-bel.by and kopeechka.by. For them, we used similar functional elements and developed a design suitable for the “Mayak” and “Kopeechka” networks.
These sites are created in the “Multisite” CMS Bitrix system, which allows editing sites from one administrative panel.
All data on the websites are unique and filled in separately for each store network. This allows for separate marketing campaigns.
After launching the three sites, we consolidated them into one platform that could provide access to the sites and serve as a gateway to the “ZAO Dobronom” website system.
This platform is designed in a unique style without being tied to brands. Its distinctive feature is multilingualism (RU/ENG) to attract international audiences.
Additionally, the website features a unique “3D-Tour” section with the ability to explore the store in an online format, which was made possible by the company Matterport.
*Matterport is software that allows you to create an accurate 3D copy of a real object.
After launching the website system, our company provides technical support and adds new functionality to the “ZAO Dobronom” websites.
Vlad Mosin
Daniil Amiri
Vlad Biryukov
